How Corporate Security Guards Can Enhance Your Customer Service?

The role of a security officer is not only difficult but rewarding too.  Usually, people already have the image of a security guard pre-conceived in their mind – they are always professional and maintain seriousness in every situation and all the more in critical times. However, remaining unapproachable all the time is going to make your  guests/visitors recognize the security guard as distant and uncooperative.  For this reason, every security guard must strive to hone their customer service skills. Only then can it lead to enhanced customer satisfaction and create a pleasant atmosphere inside the facility.

In this blog, we shall highlight some effective ways to enhance the customer service abilities of corporate security guards.

Smart Ways to Provide Excellent Customer Service

1. Create a positive first impression: More often than not, security guards are the first person that anyone is likely to talk to. For many businesses, they are the primary point of contact for any customer/client. If this is the situation, the security guards must greet them pleasantly so that the client or enquirer feels comfortable in communicating. Your security guard must remember to greet the customer pleasantly, whether it is on the phone or in person.   

2. Be properly dressed: Whether they are your residential or corporate security guards, uniform is the main reference point for identity. The security guards must always be in uniform that is clean and pressed. Wearing dirty or failing to maintain personal grooming standards should be avoided. They should refrain from wearing anything that might look unprofessional like sporty belts, jewellery, excessive makeup (if they are women security guards). The shirt must be neatly tucked in during the duty hours and the nameplate or badge visible to the others.

3. Good communication skills: A friendly tone combined with a confident attitude is what makes the customer feel relaxed and secure. This is particularly important to handle customers who get easily angry or irritated. If the security guard talks impolitely or too sternly, it might agitate the clients further and reduce the possibility of establishing any business relation with your company. While communicating with clients/guests, the security guard should be confident of what he/she is speaking; using too much of ‘ums’ or ‘aahs’ in the conversation can make the guests lose confidence. For this reason, security guards having commendable communication skills has fairer chances of getting employed in a reputable corporate security company.

4. A confident body language: A security guard is someone who has an impressive body language. When speaking to others, he/she must make direct eye contact instead of looking elsewhere; this reflects the confidence in what he/she is speaking to others and your guests/clients in return feel convinced. Maintaining a good posture is also necessary to convey the right impression. A security guard that greets others in a slouchingly will certainly express a disinterested and indolent attitude to others.

Conclusion: Ensuring good customer service is the first stepping stone for the success of your business. It is through your corporate security guards that your potential clients, visitors or guests will turn to buyers and consumers of your services/products. Your business is initiated through your security guards and hence, providing excellent customer service is not just a choice but a necessity. To know more about our security solutions, get in touch with us on  www.sibservices.in